No interest in 6 months - priced too high or bad market?

Selling Strategies
1

I’ve had this property listed for six months now and I haven’t gotten a single serious inquiry. Not even a lowball offer. Just crickets.

I listed it at $15k, which I thought was aggressive but fair. When I check recent comp sales in the area, similar properties are selling between $17k and $19k. So on paper, my price looks like a steal.

But clearly something’s not working. Either my comps are off, or the market for this specific property just isn’t there, or maybe my marketing sucks. I’ve tried the usual stuff like Facebook, land listing sites, and even some targeted ads. Nothing.

So now I’m trying to figure out my next move. Do I drop the price significantly and try to get out from under it? Do I pull it off the market and wait for better market conditions? Do I completely change how I’m marketing it? Or am I missing something obvious about why this thing won’t sell?

What would you do if you were stuck with a property like this? How long would you wait before making a major change?

2

I would try two things. (1) list it on the local MLS through a bulk listing service, (2) Lower the price

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3

If the other properties that have sold have agents, maybe reach out to them and see what makes their properties superior to yours? There’s a disconnect somewhere between what you see as the value, and what the market sees as value. Does your marketing material look like just another empty lot? Or does it capture your target buyers interest with compelling visuals and stories with how they can use it?

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4

I have desert squares that have sat for years. Looks the same as ones that sold. Until things like bad road lousy neighbors 800 foot wells show up.